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China car market may need 'Two Fords'

Wednesday, November 21, 2012

WN.com - Business News
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China car market may need 'Two Fords'
Nov 22nd 2012, 06:45

Six years ago, the "One Ford" mantra saved Ford Motor Co from collapse. Now, Chief Executive Alan Mulally's unified global product strategy is facing a formidable test: winning over first-time Chinese buyers such as Zhang Haifeng. The 42-year-old...
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